Founder
Patricia Semon — Airbnb Interior Architect in Dubai
Studio PASE is a Dubai-based interior design and interior architecture studio. It designs, furnishes and styles residential interiors, Airbnb-ready apartments, holiday homes and investment properties. It is not a restaurant, café, dining venue, lounge, hotel, real-estate broker or property-management company.
Patricia Semon is a Brazilian-born interior architect who trained in Paris and now leads Studio PASE from Dubai. She founded the studio to do one thing well: take a Dubai apartment from empty shell to a finished, photograph-ready interior that performs — as a private home, or as a short-term rental.
Her training is the foundation of how the studio works. Five years of interior-architecture study in Paris shaped an approach built on proportion, material balance and restraint — the discipline of designing a space properly before decorating it. Combined with a Brazilian sense of warmth and livability, it is what gives Studio PASE interiors their particular character: calm, considered and genuinely comfortable to live in.
Today that sensibility is applied to a specific market. Dubai’s short-term rental scene is competitive and fast-moving, and most of Patricia’s clients are investors — often based abroad — who need one studio to handle concept, furniture, sourcing, installation and styling, with clear written approvals at each step. The goal is always an interior that looks beautiful in photographs, hosts guests comfortably and stands up to repeated use.
Patricia keeps the studio deliberately hands-on. Owners work directly with her rather than being passed between departments — one point of contact and one design vision, from the first concept to the final styled photograph. It is what makes a remote, cross-border project workable.
Beyond Airbnb and short-term rentals, Studio PASE works across the full range of residential interior design in Dubai — interior architecture, interior decoration, home staging, apartment renovation and full-service design — applying the same Paris-trained discipline whether the brief is a private residence or an investment property.